Seven Colours overcomes high network latency by migrating to ZNetLive managed AWS Cloud?

“We are India’s first and oldest online wedding card store. Weddings being the most elaborate affairs around the world, we witness good traffic flow round the year, due to which we have to be available 24*7, which necessitates that we go with only the best-in-class cloud services..
Moreover, the field is a highly creative one, so we need to invest more in creative resources, rather than technical administrators. By going to ZNetLive managed Amazon Web Services (AWS) Cloud, we get quality and control, and the freedom to focus on innovation, rather than administration.”
– Nitesh Kheria, Creative Director & Founder, Seven Colours

About Seven Colours

An online mega-store of wedding cards and designer invitations, Seven Colours is the brainchild of a dynamic and young entrepreneur.

They began their journey from basic design and slowly graduated to printing, papers and crafts with time. Now, they are a leading manufacturer and supplier of wedding invitation cards, corporate stationary and packaging material.

Their state-of-the-art machineries are housed in a 10,000 square feet factory which include semi-automatic screen printing machine, screen preparation and exposing units, UV dryer, paper die-cutting machine, paper cutting machines, binding machines, and more.

Located in the industrial heart of Jaipur, Seven Colours is steadily marching towards creating a legacy.

The Challenges

Previously, Seven Colours relied on a standalone server to support its design and development activities. However, this approach led to major challenges. There were major performance issues with the server and network. Background applications and programs further slowed down the complete system. With server and network getting slow, the output also got down. Once, RAM was also increased corresponding to the number of workstations, but to no avail.

“We wanted to eliminate all barriers and provide freedom to our designers and developers to innovate, with speed,” Nitesh Kheria.

“Our major markets include India, UK, the U.S and Canada. For domestic markets, the wedding cards need to be exclusive and different from others and for our worldwide clients, we provide a varied spectrum of print and design related services like brochures and stationary; invitations and greetings; exhibition banners and displays; packaging and bags to labels and tags. we had good market reach, high traffic, huge workloads, but were experiencing high network latency.”
– Kanika Kheria, partner at Seven Colours.

“Our designers and developers required more compute and storage capacity to manage their workloads. Also, we wished to have flexible processing speed – we were paying for unused compute on weekends and holidays and were not getting full performance when we needed it 100% on working days.”
– Nitesh Kheria.

Why ZNetLive Managed AWS Cloud?

After thorough analysis of the Seven Colours existing infrastructure, ZNetLive team suggested that they should move to cloud to address all their challenges. “We were convinced that the cloud would help Seven Colours manage the workload better with the much-needed scalability, flexibility, security and speed. So we suggested few solutions to them,” said Umesh Dubey, IT Manager – ZNetLive.

Seven Colours found AWS to have the best infrastructure to meet their requirements. So, they chose the best customized solution by ZNetLive that comprised Amazon Elastic Compute Cloud (Amazon EC2) instances with Amazon Virtual Private Cloud (Amazon VPC), MySQL database, Amazon Simple Storage Service (Amazon S3), Amazon Route 53 and back snapshot.

After choosing AWS, ZNetLive leveraged AWS Server Migration Service to migrate Seven Colours to the AWS Cloud. “With ZNetLive cloud team, we got the best solution and expert guidance to sail through the migration,” said Nitesh Kheria

It’s one thing to provide a solution, but it’s an altogether different thing to advise, assess and configure a customized environment – unique for each organization. It would have been very difficult for us to address these challenges, without the help of ZNetLive team,” he added.

Seven Colours’ output and revenue are back on track and accelerating at an unprecedented pace. They plan to move more applications and services to ZNetLive managed AWS Cloud in the coming months.

The Benefits

100% satisfied clients with increased innovation, and designer and developer efficiencies.

By running applications on AWS Cloud, Seven Colours can scale up or down the resources as and when needed.

100% outcome with high performing applications, with no latency.

Cost savings of almost 80% by moving to AWS Cloud and no longer paying for unnecessary compute capacity.

More time and resources to invest in innovation, rather than on administration.